Designing a human-centered employee experience for a pharmaceutical leader
MY ROLE
While working with the consulting firm ZS Associates in NYC. I framed, planned, and led an employee experience design project for the client - AstraZeneca.
I recruited and managed a team of service and experience designers, and partnered with a broad array of strategists, analysts and business management consultants.
ACTIVITIES
Employee experience design
Service design
Human-centered design
Design workshops
Qualitative research
Co-created experience maps
Co-created archetypes / empathy maps
Employee in-person ideation workshops
Journey maps
Service blueprints
Ecosystem maps with value exchanges
Data analysis
Ideation workshops
New service model prototypes
Stress test new experiences
Role play ideation & testing
Experience Guide development
OUTCOME
Outputs include a comprehensive Employee Experience Guide specifying a new end-to-end experience and organizational design to support the new experience.
This project included multiple discovery and generative workshop sessions with stakeholders at the ZS Creative & Design studio in NYC.
This is a framework developed for a separate project for a client that was planning a series of high-profile clinical trials.
